Wedding dress tips from an insider


From a timeline on ordering costumes to how to avoid looking like Tia and Tamara circa 1995.

Whether you’re attending your boyfriend’s freshman roommate’s wedding or getting married on your own, we all share one goal in a ceremony: to look nothing short of fabulous. But when you’re with someone of the same sex, what can you do to make sure you complete yourself without looking like twins, say Tia and Tamara of Sister, sister?

That’s where an expert comes in. As the owner of Heimie haberdashery, Anthony Andler has been helping men (and women, more on this in a moment) to look sharp for over three. decades. His store, located in downtown St. Paul, has 95 years of experience helping customers feel good. And it doesn’t matter if you’re standing at the altar or at a wedding just to tear up the dance floor, Anthony’s advice is good for everyone.

Photos of Mike Marcotte

Know what you want to wear, but….

For engaged couples, Andler says, “You can’t walk into a store thinking, ‘This is exactly what we want. In fact, he says it’s the biggest mistake they make when it comes to choosing what to wear. There isn’t much a haberdasher or retail expert can do to make you look like Justin Timberlake in a tuxedo. Because our bodies are all different, it’s hard to recreate looks ripped from magazines. “We try to shape the concepts to fit the mold.” Instead, Anthony recommends that you come in feeling upbeat and willing to take a risk.

And if you are engaged, this is an absolute must to sit down with the company that will equip you for your big day. Book a consultation and feel comfortable with the company you will be working with. For best results, enter with a sense of direction and let your emotions take over when trying on clothes. Bring tissues, you may need them.

So what are the rules for matching my date?

How well should you be coordinated with your partner? Do you need to wear the same costume and have matching burnt orange bow ties? It’s a common question Heimie pros hear, and the simple answer is no. Andler recommends that you follow your own style instead. “Style is defined by the person, fashion is defined by the industry.” The staff at Heimie’s focus on your personality and integrate your skin tone to create the perfect look. If your costume is navy blue and your partner goes with gray, a good clothing expert will find a secondary color that will complement both and can be showcased on socks, flowers and other pieces, which means that you shouldn’t have to worry about being color-focused.

Heimies-Bowties-IMG_5843And don’t forget these accessories.

Accessories are the easiest way to show off your style. Earrings, cufflinks, pocket squares, and even the type of dress shirt can represent your personality. When planning what to wear, Andler suggests dividing your body into three style zones (head / neck, torso, hips / legs) and start your look from the top. But don’t stop there. “Think about how you scan someone when you meet them. He might have a tight fitting suit, but his shoes are a wreck and his sock has a hole. It starts to have an effect on the whole outfit.

No matter what you wear, make sure it fits the place.

“Always dress your best and never dress casually,” says Andler. Lavender. If you’re attending a wedding as a guest, look for photos of the venue and stick to the dress suggestions on the invitations. An outdoor wedding requires a very different look than a black tie affair. Each reception and ceremony site portrays a different vibe.

Plan ahead.

Because the custom clothing ordering process is so detail-oriented, Andler says outfitting your big day should be planned six months to a year in advance, although some couples may be able to select and collect. items within three months. Planning will help avoid stress. And if there’s something you’d like to personalize, schedule some extra time. Dress is one thing where you don’t want to cut corners. “The way we dress and how we feel create memories,” says Andler.

Although Heimie is aimed at the male body, they are inclusive for everyone in the GLBT community.. “Women who shop at Heimie’s have a hard time finding handmade products. They come to us because they want a certain look of a classic silhouette with a tailored look, ”says Andler. He advises clients wishing to purchase men’s clothing to be careful and to know that a men’s suit is constructed differently from a women’s garment.


Heimie’s haberdashery, located one block from Rice Park in downtown St. Paul, opened in 1921. In addition to bespoke suits, shirts and accessories, Heimie’s has a hair salon offering shaves and haircuts. They also sell a wide range of cigars. A recent remodel has expanded their tailoring service boutique and created a bachelor party room where a groom and his group can prepare for the big day together.

Haberdashery Heimie
Historic Hamm Building, 400 St. Peter St., St. Paul

End note
Additional clothing tips from Anthony Andler of Mercerie Heimie:

  • Every man should have black, navy and gray suits. And make sure they fit. Single-breasted and two-button jumpsuits with side slits are the most common.
  • Consider adding a three-piece garment to your wardrobe. “It’s very formal and is associated with the next level of dress, the tuxedo,” says Andler. Three-piece silhouettes are making a comeback in pop culture thanks to TV shows like Downton Abbey. They reflect the golden age of the dress in the 1930s and 1940s.
  • The fit is in place, so make sure your clothing is suitable. The Euro look is on trend, which means your suit will have clean, slender lines. The color of choice for custom pieces are brighter blues.

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